I’m Gokul Dhamodaran
A Growth & Performance marketer for B2B/B2C
Passionate learner turning marketing insights into growth strategies. Elevating brands with high-performance tactics for revenue and business success
My Expertise
Performance Marketing
Advertising across diverse digital platforms such as Google Ads, LinkedIn Ads, Meta Ads, Amazon Ads, Bing Ads, and programmatic channels
ABM for B2B
B2B specialist leveraging Demand Side Platforms for targeted campaigns, accelerating revenue and brand positioning
Product Marketing
Positioning, market analysis, and compelling messaging to drive product awareness and sales
Search Engine Optimization
Specializing in optimizing websites for enhanced online visibility and rankings through strategic keyword research and implementation
Data Analytics
Website tracking, Google Analytics, and Google Tag Manager for enhanced data-driven optimization.
Social Media Marketing
Content creation, targeted strategies, and campaign management for enhanced brand visibility and engagement
Website Development
Creating custom, responsive websites with a focus on seamless user experiences and optimal functionality
Marketing Automation
Crafting automated workflows for efficient campaigns, lead optimization, and enhanced marketing efficiency
Companies I worked with
About me
I’m Gokul Dhamodaran, currently working as the Team Lead of Digital Marketing Branding at KaarTech. A fervent marketing enthusiast, I am dedicated to continuous upskilling, exploring new marketing concepts, and staying updated in the dynamic marketing landscape. My passion for learning drives me to implement strategic initiatives, ensuring organizational growth. With a profound affinity for data and a belief in its power, I consistently strive for excellence, delivering impactful results in performance marketing campaigns and activities. With a rich background encompassing 3 years of experience in digital marketing, I’ve successfully collaborated with both B2B and B2C organizations, achieving remarkable outcomes for clients and companies.
My Latest Articles
Top 10 B2B ABM Strategy for the IT Companies
Leveraging a B2B ABM strategy is crucial for effectively reaching target audiences and driving revenue, with research indicating that 86% of B2B businesses find ABM more successful than other marketing activities. The key lies in crafting personalized experiences that...
AI Enhancements in SAP SuccessFactors for HR Management
In today’s rapidly evolving digital landscape, leveraging advanced technology is key to staying competitive. SAP SuccessFactors, a premier human capital management (HCM) suite, integrates state-of-the-art artificial intelligence (AI) to transform HR management. This...
Rise with SAP: AI-Driven Transformation Services
In the rapidly evolving landscape of digital business, staying ahead means leveraging the latest technologies to transform operations. SAP, a leader in enterprise application software, introduces "Rise with SAP," a comprehensive solution designed to propel...
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If you’re a business owner looking for growth strategies and best practices, schedule a 15-minute consultation call with me for tailored guidance.
LinkedIn Recommendations
Gokul, a founding member of YOYO Lunchbox, demonstrates commendable energy and versatility in swiftly learning and executing digital marketing campaigns, making him an ideal candidate for roles requiring adaptability and a multi-functional approach.
Personally observing him, Gokul is a dedicated learner who has evolved into an accomplished professional, showcasing impressive skills in his line of work.